I bought the dead tree version because I really liked their previous book and their Fast Company column. There's a good mix of research and anecdotes and has been an enjoyable read. It's more actionable than most books of this type that I read.
Submitted by Mark Donohue on Friday April 23rd, 2010 1:36 pm
Switch has been one of my favorite reads in a long time. It dissects many of the obstacles that arise when you are looking to drive change. And while the title implies that the book refers to big, meaty, difficult changes, I see it being equally applicable to small day-to-day changes (e.g., feedback).
I have a small gripe with the use of the Rider/Elephant analogy as I found it to be somewhat distracting - the book was so good, I didn't need the analogy to remember the material. But then again, I not an author - so what do I know!
All-in-all, I would highly recommend the book. It aligns well with many MT methods. I find the material applicable almost on a daily basis and especially useful when I am planning how to influence individuals around big, complicated efforts.
Submitted by Brian Hanks on Friday May 7th, 2010 1:23 pm
I agree with mwdonohue that the book is well worth the $9.99 on Amazon. I also just posted a full review of the book under the "book reviews" section of the site if you want to check it out.
Enjoy!
Submitted by Rudy Horist on Saturday May 22nd, 2010 8:22 pm
I'm reading it now and love it!
I bought the dead tree version because I really liked their previous book and their Fast Company column. There's a good mix of research and anecdotes and has been an enjoyable read. It's more actionable than most books of this type that I read.
Excellent book; enjoyable and actionable
Switch has been one of my favorite reads in a long time. It dissects many of the obstacles that arise when you are looking to drive change. And while the title implies that the book refers to big, meaty, difficult changes, I see it being equally applicable to small day-to-day changes (e.g., feedback).
I have a small gripe with the use of the Rider/Elephant analogy as I found it to be somewhat distracting - the book was so good, I didn't need the analogy to remember the material. But then again, I not an author - so what do I know!
All-in-all, I would highly recommend the book. It aligns well with many MT methods. I find the material applicable almost on a daily basis and especially useful when I am planning how to influence individuals around big, complicated efforts.
Agree & Recommend the Book Review
I agree with mwdonohue that the book is well worth the $9.99 on Amazon. I also just posted a full review of the book under the "book reviews" section of the site if you want to check it out.
Enjoy!
Switch
I am glad to see the feedback on the book - I just bought it today.