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I know this is a little off topice, but I am sales manager and I am looking for a good business to busienss sales book. Gitomer just isn't cutting it.

 

Thanks

gtfenton1's picture

Hi Tarobeck - perhaps take a look at Conceptual Selling and Strategic Selling, both by Miller Heiman.

Best regards,
Greg

Chicago, IL

Jrlz's picture

Hello Tarobeck,

Here are 4 I recommend.

  1. Selling to VITO by Anthony Prinello - Classic book on getting into and selling the C-Suite
  2. Getting into your customer's head by Kevin Davis.  Late 90's book, but good solution selling book focused on selling based on how your customer buys and where they are in the decision making process.
  3. How to become a rainmaker by Jefferey J Fox.  I have this on CD, it is a good book to listen to in the car.  Simple and concise. 
  4. The Power of Full Engagement by Jim Loehr and Tony Shwartz.  This is not really a sales book, but I recommend it for any executive, including a sales manager.  It is on how to balance your life and maintain focus to perform at the highest level possible. 

Hope these help.  It is hard to find good actionable sales books. 

DarrellNorton's picture

The best actionable sales books I've read are:

  1. SPIN Selling - Neil Rackham
  2. Major Account Sales Strategy - Neil Rackham 

Avoid:

  1. Escaping the price-driven sale (from Rackham's company, but decidedly not actionable, way too much fluff)
  2. Most books with the words "New" and "Selling" in the title
  3. Books by anyone that sold "little stuff" - e.g., Gitomer, Blount, Holmes, the mechanics for small sales are not the same as for larger B2B sales

Sounds promising based on the analysis performed:

  1. The Challenger Sale - see http://www.executiveboard.com/challenger/
jhbchina's picture

Totally agree that if you can apply what you learn from SPIN Selling - your sales will improve.

I also recommend that you read Harvey McKay's earlier book, How to Swim with the Sharks. There are lots of good things in there too.

JHB  "00"

jhbchina's picture

Totally agree that if you can apply what you learn from SPIN Selling - your sales will improve.

I also recommend that you read Harvey McKay's earlier book, How to Swim with the Sharks. There are lots of good things in there too.

JHB  "00"

Mark's picture

Are Rackham and Strategic Selling.

I've always been a little confounded by Gitomer's books successes.  Always felt they were a little light.

Mark 

BizNinja's picture

I've had success with Rackham. I wrote to Gitomer once to point out why I thought an example of his was off-base, and I got a relatively unfriendly reply from "Mr. Positivity." We went back and forth for a minute, and he wound up next-day airing me some of his stuff, most signed.

Does anyone want it?

Take care,

Robert Hernandez 

Smacquarrie's picture

 Anyone in sales would probably be interested in something like this. I know I am. I am interested to hear how the rest of your correspondence turned out. 

 

Mac

tateo78's picture

a little off subject.  I'm planning to start to ask my team to read business books.  Team is composed of 7 people, is it too much to ask each one to read a different book and share its content?  or is the best approach to get the same book for all 7 people?