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My organization is asking all employees to put together professional biographies to share with customers and prospects. I have been asked to gather best practices and put together a template.

I thought- "What better way for me to do this than to draw on the expertise of the Manger Tools community?"

Any help would be greatly appreciated

Rob

jhack's picture

Did they ask for a specific size/format? Bios for speaking at conferences usually have a different format than those for demonstrating the backgrounds of client service teams, for example....

John

HMac's picture

One other application: If it's for prospects and going to be used as supporting information in pitches, for example. These cases tend to be highly customized for the circumstances.

Key information that comes to mind (not that you'd use all of these for every use):

# years with your company
# years in industry
Degrees
Certifications
Key clients - current and past
Accomplishments
Body of work: published, produced

Used sparingly, there are other items to help "personalize" the staff:

Favorite color
Sports, hobbies
Favorite travel destination
Number of merit badges earning in scouting
Favorite superhero

eastcoastrob's picture

[quote="jhack"]Did they ask for a specific size/format? Bios for speaking at conferences usually have a different format than those for demonstrating the backgrounds of client service teams, for example....

John[/quote]

Good point. It's for the sales force. No guidance other than its purpose is to help our inside sales folks connect better with potential customers since they can't visit in person.