This weekend I was listening to the Apple earnings webcast and there was a mention of the term “cross pollination”. I’m familiar with the biological concept I can extrapolate the content to business practice something like:

Like teams sharing ideas and processes to create synergy and lead to new ideas and process that possibly would not have been developed by a single team in isolation.

Or something like that. . . . I was wondering if are any articles on the concept. I tried a couple of Google searches with little success.

Thank you

stephenbooth_uk's picture

Where I've heard the term used it's usually been around situations where ideas and practices from one area have been applied in a different one. For example HR might borrow some ideas from Marketing to help them get buy in for a new set of policies and procedures or Design might engage with their own Finance department for ideas around development of a new Finance module for an IT product the company produces and sells.