This guidance describes how managers ought to communicate organizational information to their team members.

When we present to clients, there's inevitably a discussion about how the manager's role relates to the larger organization. Managers want to understand, how do I handle my role as the voice of the company? How does that square with staying close to my team? Managers want to know, what's my role in terms of keeping my team informed? How do I balance confidentiality with transparency and openness?

When we probe a little, we discover the average manager is guilty of violating a fundamental rule of managerial behavior. This cast is about how to correct that.

This Cast Answers These Questions

  • What is the waterfall rule?
  • What is a manager's role in communication?
  • How do I add value to communication?

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