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How to be Persuasive in a Presentation (Part 2 of 2)

November 12th, 2007

This cast describes the second part in our series how to think about being persuasive in a presentation.


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Extra Content
Persuasion in Presentations, Part 2 Transcript (PDF)
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Persuasion in Presentations Slides (PDF)

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This entry was posted on Monday, November 12th, 2007 at 12:01 am and is filed under podcasts, communication, presenting.

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11 Responses to “How to be Persuasive in a Presentation (Part 2 of 2)”

  1. ChinaLamb Says:
    November 12th, 2007 at 6:05 am

    Love the podcasts, good information, but your audio podcasts are simply too long and too wordy. The amount of meat is limited to about 10 minutes of the 35+ minutes of the podcasts. You frequently go down rabbit trails discussing the meaning of different terms and situations, that maybe should be the topic of another podcast. If you feel the content absolutely requires the amount of time, perhaps you could break it into two separate podcasts. As it is now, I will probably not listen to your podcasts in the future unless they get shorter and less wordy. Love the topics ‘tho, and those gems that can be gleaned. Just don’t have time for a 40 minute podcast.

    Thanks!

  2. Creating Tomorrow » Blog Archive » How to be Persuasive in a Presentation Says:
    November 12th, 2007 at 9:52 am

    […] Podcast - Part 1 and Part 2 […]

  3. jhack Says:
    November 12th, 2007 at 10:04 am

    ChinaLamb, they are not too long nor too “wordy.” Those rabbit trails often contain important information, or reinforce key points. I also suspect that if the casts were merely a recitation of core points, they would be boring.

    Perhaps you should subscribe to the premium content, and just read the shownotes. Some listeners actually playback at a faster speed!

    M&M, please don’t abridge the content.

    Thanks,

    John

  4. mauzenne Says:
    November 12th, 2007 at 12:01 pm

    Thanks to both of you. Although we would like, we can’t appeal to everyone. For those willing to invest the time, we’ll be here.

    thanks,
    Mike

  5. jupiter Says:
    November 12th, 2007 at 7:42 pm

    Too long?

    I love and enjoiy having weekly 30-40 min. One-on-Ones with Mark and Mike!

    Yours sincerely

    Yura-

  6. karaikudy Says:
    November 12th, 2007 at 10:31 pm

    Agree with Jhon and Yura. Anything up to 40 to 45 Min works fine for me. Even if that goes more time, I would give feedback, (I had already done once and was pleasantly surprised to receive personal email from Mark!! explaining the length, of podcast) but wont complain or move away. As these are quality stuff. I am yet to download part 2 of 2. Was reading comments at 6am here, so quickly posted the thoughts.

    Karthik.
    Bangalore, India.

  7. petesmi247 Says:
    November 12th, 2007 at 11:25 pm

    Hey guys.
    I listen to your program while I mow the lawn, and it’s the most productive 40 mins of the week.
    Can’t take notes, though, so I have to listen to it again whilst doing the ironing.
    Makes both those jobs fun, informative and attractive!

    Pete S
    Geelong, Australia.

  8. tlhausmann Says:
    November 13th, 2007 at 10:03 am

    petesmi247,

    I think it’s great that you do this while mowing the lawn. To ameliorate taking notes you could sign up for the premium content–show notes and slides are then easily retrieved.

    I spend at least 2.5 hours mowing and several hours weeding in season…usually listening to MT so I have the opportunity to listen to some casts repeatedly.

    You could start mowing your neighbor’s lawn if you need more time to listen to podcasts! :-)

  9. daffyducke Says:
    November 14th, 2007 at 2:24 am

    Mike & Mark,

    Thanks for everything!

    MT saved my career and gave me hope that I could make the transition from a technical career. You guys have given me the tools I need and challenged me in areas I’m not comfortable in. I will probably never achieve mastery of the 70+ hours of training you have already released and that will not stop me from trying or looking forward to each new podcast. The longer and more detailed the better.

    You changed the iPod into a career advantage.

    Bravo and thank you,

    Daniel
    Virginia

  10. jonathanr Says:
    November 15th, 2007 at 3:43 pm

    Hi Guys

    How does the persuasion matrix apply to a sales environment where I might have a good relationship with the prospect and be an expert in my product. My product expertise wont have too much influence as to whether they buy from me. Would I need to be an expert in their requirements and business?

    Thanks for the great content - length is just about perfect for me.

    Jonathan
    England

  11. Mark Horstman Says:
    November 16th, 2007 at 11:24 am

    Jonathan-

    Selling IS different, but the model is still VERY helpful. I think potential customers do add an additional requirement of the salesperson’s expertise including knowledge of their business and industry AS WELL AS the particular person’s political situation. So, add those criteria to the model, and see if that changes your expertise evaluation. Further, don’t give yourself the highest relationship score unless the client will AUTOMATICALLY accept a lunch invitation from you.

    Mark

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